Friday 27 January 2023

Gamification : A tool to increase app user engagement and experience.

Gamification is the process of using game design techniques, mechanics, and elements (points, badges, and leaderboards) in non-game contexts to engage and motivate people to achieve their goals. In the context of an ERP (Enterprise Resource Planning) based mobile app, gamification can be used to increase user engagement and adoption by making the app more fun and interactive. 

One way to gamify an ERP based mobile app is by incorporating rewards and achievements. For example, users can earn points or badges for completing certain tasks, such as updating inventory or processing invoices. Badges can be awarded for completing specific tasks or achieving certain milestones within the app. These badges can be displayed within the app, allowing users to showcase their accomplishments to others. These rewards can be used to motivate users to use the app more frequently and to encourage them to explore different features of the app.

Another way to gamify an ERP based mobile app is by incorporating leaderboards and competitions. Users can compete against each other to see who can complete tasks the fastest or to see who can achieve the most points. This can create a sense of friendly competition among users, which can help to increase engagement and motivation.

Additionally, you can gamify an ERP based mobile app by incorporating a progress bar or a progress indicator. This will provide a visual representation of a user's progress and will help to keep users motivated to complete tasks and achieve their goals.

Finally, it's important to remember that gamification should be designed to complement the existing functionality of the ERP based mobile app, not to replace it. The goal is to make the app more engaging and motivating for users, not to detract from the core business processes that it is designed to support.

Overall, gamification can be a powerful tool for increasing user engagement and adoption of an ERP based mobile app. By incorporating rewards, achievements, leaderboards, competitions and progress indicators, you can make the app more fun and interactive, which can help to increase user engagement and motivation.

Here are few games that can be used to make the mobile app more engaging and interactive. For example, the app could use avatars, animations, and interactive elements to make the user experience more immersive.

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